Rise of e-commerce
The rise of e-commerce is triggering ‘happy generations.’
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It’s a brat’s life
Children are emerging as the new influencers.
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Food–My New Identity
I am what I cook, order, post, eat, or share.
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Fusion Food
Healthy can be tasty.
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Agelessness
Silver age profile is important.
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Indianness on the rise
Indianness has a badge value today.
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Brand loyalty on a decline
Indian consumer is becoming more promiscuous.
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Shift to eco-friendly packaging
Indian consumer is becoming more eco conscious.
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