Shift to eco-friendly packaging ’Green Way®’ makes paper products from environmentally sustainable materials, which contain no solvent inks or heavy metals Back Indian consumer is becoming more eco conscious. Global warming and carbon footprint on the rise – climate change is becoming a huge problem. Sustainability is the buzzword today – preference for sustainable products like wooden toothbrush, sustainable cookware, jute products, etc. are on the rise. . Eco friendly pack options like glass bottles, paper, and jute making a slow but steady comeback.